The Apple Corp to "hunger marketing" way

The Apple Corp to "hunger marketing" way quickly to seize the global intelligent mobile phone market, but tasted the sweetness of the Apple Corp in recent product propaganda "tantalize" do seem too. Now rumours of Apple Corp has become the people daily life an inevitable "phenomenon". For those greatly small technology website, blog, micro-blog, not a few articles about Apple Corp news article is definitely not very professional performance. It is understood, the sixth generation of apple iPhone mobile phone or will be launched on the market now become colorful version of the latest rumours of Apple Corp news.

Consistent with white color as the product of iconic look configuration element Apple Corp will not subvert the tradition in a new generation of iPhone, the problem we aside, but on the "potential" and profits amazing shell Market, launched the color version of the iPhone is simply "hoist with their own petard". The author has no responsibility perspective, Apple executives if really launched a color version of the iPhone, it will be their most regret the decision. Rumors of color version of the iPhone, it seems ridiculous.

When all kinds of rumors of apple as in the past are keen to create a new generation of products to make unlimited reverie and yearning for the consumer when filled our ears, IT news gradually more such a message: "Samsung mobile phone global market share of the first", "Samsung in China mobile phone market share has reached 3 apple times", "Samsung season third to the United States market share of the first" and so on, the market share of this indicator, perhaps to always take the "noble elegant" line of the apple, and not the most stimulating Apple executives and market department nerve, because firmly seize the high-end consumer groups of users is the hard truth. Then, when Samsung in the "market share" battle Zoje reported frequency transfer, we hear the "classic apple iPhone 4S new wave of price cuts open the", "iPhone5 a month off 20% apple be at one's wit's end, only price", "against the counter price of apple iPhone5 will break 4200 yuan" the news, "noble elegant" apple is one about the expression should be timely his "people", or in front of Samsung powerful offensive "wise" move, rather thoughtful.

CNNIC analyst Liu Feng thinks, cause today Samsung and apple growing dilemma situation, the main reason is the major suit apple and from America this habit of technology with the "secret site sell" traditional country apple has been advocating the "hunger marketing" concept, and from South Korea's Samsung without fear the technology of all the best new dedication to the market in the new technology of a passionate longing for consumers.

In the development of digital media era, in fact, are being invented technology buried enterprise, which is the most typical example of kodak. Kodak digital camera is the invention, but considering his own in the film industry oligopoly market position, Kodak decisively abandoned the transmigration through the development of digital camera technology and new products, the rest of the world, once brilliant Kodak digital camera manufacturers were eventually other marginal force on the declared bankruptcy