The media, the industry says more than were shocked

The media, the industry says more than were shocked, and with the focus is transferred to the companies in after the merger of digital television industry chain upstream and downstream of the changes and the impact might bring.

With this, there are media had critics say, LianFa families purchase morning star, the function of the cell phone from TV than because China many TV producers are used LianFa families or morning star chip, and these chip prices higher than the two companies for South Korea television enterprise provide chip prices. Now LianFa department and morning star merger, the mainland TV producers bargaining power will be greatly reduced, not very possible that year LianFa families take over the stronghold form the pattern of the industry.

According to the author's understanding, LianFa secco last year in TV chip business aspects about three to forty percent from China TV producers,

If plus morning star of words, the Chinese TV chip market did in a relatively monopoly status. But the industry are clear, monopoly is not a derogatory term, just how to realize the monopoly of the final decision means the nature of monopoly itself. As is known to all, the PC industry in the chip market, Intel occupy the product more than 80% share of the market chip, is also in this market, Microsoft holds more than 90% share of the operating system, therefore, the PC industry to call them the wintel alliance. Whether the list pick or the union, Intel and Microsoft has caused in fact of monopoly, but why not in China both in law was confirmed as monopoly? Because they are depending on the ability and the fair competition for this position, the important is, with its cooperation oems and the vast number of users are benefited from the scale effect.

Specific to LianFa families, back in the mobile phone market take over a party, with the innovative integration solutions is, not only for the numerous businesses in the mobile phone market to participate in the competition, also makes the market and user to enjoy more of the ratio of mobile phone, then for China the popularity of cell phone plays an important role. So, the author thinks that, in today's intelligent TV repeats itself back in the cell phone market of the scene, for industry is not a bad thing.

According to trendforce its panel research department witsview published by the "global LCD TV brand shipment report" pointed out that, in the first quarter of this year, total shipments of brand accounted for 25.5%; South Korean LCD TV products accounted for 31.4%; Last year China brand market share rate 20.2% the first quarter of this year, the city of rate of up to 22.3%, and the performance of the season,


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