Mobile phone manufacturer of application software stores have what advantages, can quickly users receive the recognition? The author thinks that mainly include the following:
First, large end user group. Apple ipod started from a huge success is its Internet business model-" terminal + Internet ", in the ipod era is "ipod + itunes". The model has been a huge success, according to the latest official data suggest that the apple, the App Store of total online download has reached 25 billion times. Apple's the model is actually can be have a significant number of users of mobile phone manufacturers of copy, through the terminal oneself of the application software stores promotion out. Smart phone market in China in recent years, the rise of the Chinese brand, accounting for most despised market share, one of the leaders of the mobile phone user group of zte is more and more, have conditions imitate apple to build a "terminal + application software stores" Internet business model.
Second, the brand. As the leading domestic zte such as mobile phone manufacturer, the brand has a huge recognition and trust, it provides application software stores user use up more at ease. In contrast, two third party applications store started earlier, but because technology, capital, human, and other aspects of the restrictions, the app to all have no way to strict test that many malignant suck fee, AnKou, cheap on the content such as these third party applications store, causing damage to the interest of the customer. Such things happen repeatedly, third party applications store in the future path is more and more narrow. Including "zte remit heaven and earth", the mobile phone brand official application software stores, based on the user's interests, to all of the app will organize experts and true machine test, the use of safe to ensure that users. It is worthy of confidence.
In the past, such as HTC samsung mobile phone manufacturer also introduced a software application store, but there is not much as, the main reason the and not in the application software stores into too much on energy, didn't realize application software in its mobile phone industry chain stores in the important position, the mobile phone manufacturers still plays the role inherent terminal. Now, zte mobile phone launches its official application software stores "zte remit heaven and earth" and the strength, to be entirely conditions and strength will soon in the domestic mobile phone applications store andros rejects the important position of the market. As long as zte can really input energy and financial capacity, the user experience as the center, its "zte remit heaven and earth" inevitable will grow to be the leading domestic application software stores, become its mobile phone in the industry chain is important one annulus.
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